Keeping Up With Social Media Trends

Good evening friends!

Today's post is comin' at ya a little lot later than usual because today has been a very productive day on my end! I woke up around 6:30, had a delicious breakfast, and then headed out the door to volunteer! I am currently volunteering for the Registered Dietitian in my city, so she has me going to all of the grocery stores within Yorkton and recording all of their gluten free products so we can make a Gluten Free Product Guide for our health region to use. 

I did this project two years ago, but there are so many new gluten free products on the market now that I need to update the first book I made! I only have one grocery store left to visit, so that will be my project tomorrow! 

Now that you're updated on my life, let me do my last presentation recap from the Healthy Living Summit!

The last presentation I attended was done by my lovely friend Heather Montgomery from Running with Sass. 

Heather's awesome and so was her presentation! It was all about social media and keeping up with the ever evolving online trends! This is a topic I was really interested in and Heather did a wonderful job at covering all of the important information!

If you're a blogger or wanting to start a blog, you should probably have the following:

- Facebook fan page

- Twitter account for your blog

Facebook fan page
Your Facebook fan page's "about me" section should be filled out as much as possible. For an example, it should have links to your Twitter account, blog, email address, etc. Make it easy for people to connect with you!

Heather also mentioned some great tools that Facebook offers:

- Hike tab builder (this app allows you to see what your visitors/fans are most interested in on your page, the age demographic of your visitors/fans, etc.)

- Facebook insights (this tool helps you understand and analyze the trends of your users)

- Pages app (an app for your phone which allows you to easily access your Facebook fan page)

I had no idea about these apps and tools, so this was very beneficial to me!

Twitter account
Heather mentioned that it is important for your Twitter username to be your blog name or similar to your blog name. This makes things less confusing for your readers! 

Another thing that Heather mentioned that involved both Facebook and Twitter is the option of auto posting your post URL to Facebook and Twitter. When you publish a post from your blog, this feature will tweet about your new post and post the link on your Facebook page! This is very clever as it saves you time! And who doesn't like a little bit more time on their hands?

During Heather's presentation she also touched on the topic of your posts' title! Heather said that you want to use a post that will draw your audience in! I've definitely used this trick in the past when I've shared recipes! People always want to see gorgeous pictures of food Especially foodie people like most of us here…

For an example, if I wanted to draw Heather into read one of my posts about eggs I would title it "Yolk Porn" or something along those lines

Ok, she might come running if I mentioned broccoli, too… 

And I'm pretty sure anything with the word "fish" or "seafood" would have Cait rushing over to read it  

The title of your post is very important! I know mine have been kind of lame lately, "HLS Recap" or something similar to that, but it seems to me that you've been enjoying the information I've shared so far?  

The last thing that I want to mention before I wrap up today's post is the growing trend of Instagram! I had no idea how amazing Instagram was until I got my iPhone and immediately installed the beloved app! Instagram is growing in popularity – it has 80 million users and will continue to grow. Personally, Instagram has allowed me to connect with bloggers and readers like never before! I follow many bloggers as well as my readers on Instagram and love being able to see what they're up to throughout the day! If you have a smartphone I highly recommend getting this app and Heather would recommend that, if you are a blogger, your username be similar to that of your blog

I better go now! My Mom needs my help in the kitchen We are having company over for dinner!
Thanks for reading! <3

Tomorrow's post will be marvelous – I promise. It's Marvelous Monday and Meatless Monday and all That means two posts ya know!?

Meg
xo

What is your favourite type of social media outlet? Facebook? Twitter? Instagram? Pinterest? Other?

Did you find this post helpful?

What are you having for dinner? I'm grilling pork tenderloins on the BBQ mmm mmm MMM!

** Don't forget about this week's High Five Friday! Email your high fives to adashofmeg@gmail.com! I can't wait to hear from you! **

Tagged as: Facebook, Healthy Living Summit, HLS, hls12, Instagram, social media, Twitter